It is an institution that, despite depending on the Generalitat, had to communicate with its own personality. This is why we developed a branding project that helps reinforce its work according to its goals and values.

We activated all the communicative deployment of the institute, establishing bases and concepts that give rise to a graphic universe and a chromatic system that represents all its work areas. At the same time, we also worked on architectural branding, applying the brand to the physical space of its offices with a system of icons and infographics that were used in the different physical and digital communication materials.